The Importance of a Web Presence
Simply put, content is THE most important component of your site. Content is king. It's not just what content is included, it's the
Public Relations: All the Various Forms
Publics. Ding, ding, ding. What exactly are a business's "publics"? Generally, these refer to the different communities of peo
Getting Publicity: Press Releases 101
Press releases, by design, are formulaic. There is a set layout and flow to presenting the information. This is typically known as the "
Advertising vs Publicity: Understanding the Difference
With advertising a company retains control of the message, but they pay for that control through the high costs of buying the media placemen
Northeast Horticultural Awarded TCIA Accreditation
It's always satisfying to see a friend and fellow business owner succeed in her field. Introne Communications is proud to have worked...
Blogging: It's Good for Business
Business blogging is increasingly becoming one of the primary marketing tools to attract, engage and retain customers. As one of the more...