

Public Relations: All the Various Forms
Publics. Ding, ding, ding. What exactly are a business's "publics"? Generally, these refer to the different communities of peo


Getting Publicity: Press Releases 101
Press releases, by design, are formulaic. There is a set layout and flow to presenting the information. This is typically known as the "


Advertising vs Publicity: Understanding the Difference
With advertising a company retains control of the message, but they pay for that control through the high costs of buying the media placemen